Financial Architecture
High‑margin SaaS wedge → usage-based data platform → underwriting leverage. Compounding expansion without linear headcount dependency.
Current (Phase 1)
- SaaS: $50 / employee / month
- Minimal deployment cost (self‑serve + assisted)
- Payback period: < 3 months (pilot economics)
Expansion (Phase 2)
- API usage fees (data enrichment & insight access)
- Third‑party activation increases LTV without CAC
- Partner-driven integration revenue layer
Leverage (Phase 3)
- Payer / insurer shared savings programs
- PMPM + outcomes-based incentive economics
- Risk-adjusted underwriting innovation
Use of Capital
- Data ingestion & ontology depth
- Ecosystem partner integrations
- Predictive clinical validation loops
ARR & Mix Projection (Insert Stacked Curve)
$4.3T
US healthcare spend (annual)
$1.2T
Preventable cost opportunity
$13.6B
Corporate wellness market
Sources
CMS National Health Expenditure; KFF/CDC prevention estimates; industry market reports (2024–2025).
Economic Thesis
As prevention shifts from aspiration to actuarial input, those who control validated behavioral outcome data control pricing power. We are building that asset.